Tailor your heat for smooth, shiny results. Introducing the first-of-its-kind professional hair straightener that delivers styling personalization like never before. T3 Lucea ID uses advanced technology to completely reimagine your styling experience. Equipped with a smart-touch interface and Heat ID technology, T3 Lucea ID adjusts heat to your unique profile, based on your hair texture, length and color treatments.* Eliminate the guesswork with personalized heat that delivers smooth, shiny results in a single pass. Say hello to the flat iron of the future.